New century BLOG
internet marketing specialists
Internet Marketing & Media Efficiency
31 July 2009
The Internet has become the most important & efficient advertising medium leaving ‘old’ media trailing in its wake.
Evaluating the Internet versus ‘old media’ in terms of cost per response & cost per sale will highlight the very real advertising opportunities being created by the Internet.
Comparing cost per sale ‘old media’ against cost per sale Internet is difficult, complex but essential.
In times of recession, it is even more vital to ensure that every pound & euro is working efficiently.
(PPC) provides fast , accountable sales allowing return on investment (ROI) to be readily calculated.
Tags: Internet Marketing, Digital Agency, SEO
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