PPC gives instant visibility

The PPC process (Pay Per Click )

• If you need fast online sales then PPC is the answer.
• PPC works on a bidding mechanism for keywords based on cost per click. The higher the bids the higher the listing.
• Returns on Investment (ROI) can be quickly established allowing inefficient media to be culled.
• A new website needs many months of SEO work before decent natural search rankings are achieved.
• PPC gives instant top positioning for your keyword-targeted ads.
• Pay Per Click (PPC) has become the No.1 direct response medium.
• An effective PPC campaign will increase your online sales.
• Google Adwords (or Sponsored links) is the market leader. Yahoo Search Marketing  & Bing also offer PPC services.
• Your  potential customers will ‘search‘ the net by entering keywords or keyphrases  relevant to your business. Your PPC ads appear on same search results page. Try a search in Google and you will see the sponsored ads listed on the top of the search results and on the right hand side.
• This process ensures that your ad is placed right in front of your potential customers.
• Once you have closed a few sales your Return on Investment (ROI) can be quickly calculated. Online ROI can then be compared with traditional media & inefficient elements eliminated.
• The net has become the most important, the most powerful, the most accountable and the most efficient of all advertising media leaving the old media of TV, radio & press trailing in its wake.
• It looks simple but it is not. There are many pitfalls. Constant anti click fraud monitoring is vital.
• Skilled PPC practitioners deliver optimum value but it needs labour intensive monitoring & vigilance.
• We believe in transparency. Our clients pay Google direct.
• We charge a service fee on monthly billings.